Hi! Quick question related to metrics and
conversion window
parameter: if I set up this
conversion window = 48 (hours)
, in a binary variable as an example, what would happen is:
• All the distinct users assigned to the experiment in the
Experiment Assignment Query
will be counted in the denominator.
• Just the users with a conversion, with a timestamp falling in the conversion_window (
experiment assignment timestamp
+ 48h) will be counted in the numerator.
However, there will be some users added into the denominator, which still have time to conver (imagine they just joined the experiment, they still have 48h to convert). This means that the metric will not be matured until 48h after of finishing the experiment. Is this reasoning correct?
Many thanks!