We’ve seen firsthand how experimentation is driving impact at scale across GrowthBook customers, and the 2026 Experimentation Culture Awards is a chance to be recognized for it by peers across the industry. This is an opportunity to showcase what your team has built, celebrate the outcomes you've driven, and position your experimentation program among the leading teams in the space, all while sharing insights that help the broader experimentation community grow. Since 2020, the awards have highlighted organizations building strong experimentation cultures and scaling smarter decision-making across teams and companies. Past nominees and winners have included teams from Atlassian, John Lewis & Partners, Decathlon Digital, Unicef España, Vinted, LeoVegas Group, Universal Destinations & Experiences, and more. There are four award categories 🏆 1. 📊 Decision Intelligence: Rewarding growth in quality, metrics, decision frameworks, better guardrails. 2. 🧠 Learning Organization: Rewarding growth in capability building, knowledge reuse, experiment repositories, learning loops. 3. 🤖 AI in Experimentation: Rewarding growth in scaling AI usage, safe AI decisioning, AI insight extraction. 4. 🏢 Experimentation at Scale: Rewarding growth in leadership adoption, democratization, governance, org-wide expansion. The commitment is minimal: a short application and, if nominated, a 30-minute interview. Applications close May 31, 2026. GrowthBook is proud to be a sponsor this year. We’d love to work with you directly to shape a strong submission that clearly frames your impact, highlights key outcomes, and brings your story to life. Book a 30 minute workshop with our team and we'll help get your story submission-ready: 👉 Email elyse@growthbook.io