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#announcements
Title
# announcements
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busy-secretary-78039

01/12/2022, 11:13 PM
Hi, I've been evaluating this platform for our company and it looks amazing! One thing I'm not clear of is the usage of 'Segments'. Is it simply just to filter the data? Can it be used for targetting too?
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future-teacher-7046

01/12/2022, 11:14 PM
Hi Efren! Segments are only used during analysis.
We have other ways to control targeting that are based on user attributes available within your app as opposed to SQL in your data warehouse
The idea is to do as much as you can with targeting to limit experiments to the right people and then use segments and custom SQL filters during analysis to clean up anything needed after the fact.
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busy-secretary-78039

01/12/2022, 11:31 PM
ok thanks!
Is it possible to get the sum of all values in the metric without dividing it by the sample population? I think the numbers are there but the metrics emphasize the calculated value (e.g total revenue / size of users)
This might just be me not understanding how metrics are calculated.
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future-teacher-7046

01/13/2022, 12:03 AM
We show the total value in small muted text beneath the averages. The reason we emphasize average is because the sample sizes could be different between the variations.
So in the above case, the overall number is bigger ($39K vs $34K), but that's just because it happened to have more users. The average is actually lower
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busy-secretary-78039

01/13/2022, 12:11 AM
Thanks Jeremy. I saw that too. Just took me a while to figure out because the highlighted one ($64.22) is more obvious to the user at first glance. thank you.
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