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#ask-questions
Title
# ask-questions
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adventurous-librarian-73331

10/11/2023, 3:26 PM
Hello, I am currently running a POC with GrowthBook, focusing on feature flagging and A/B experimentation. As I navigate the process, I have a few design and integration questions. For efficient and rapid event tracking, I have successfully integrated Mixpanel as my event source, which captures both user attributes and experiment details seamlessly. However, as I am diving into the metric analysis section, I noticed a prompt to connect to a data warehouse, with Snowflake being one of the options. Here's my query: If I am already sending my events to Mixpanel, do I need to additionally export all this data from Mixpanel to Snowflake? Or is there a more direct integration where GrowthBook can leverage Mixpanel data without needing to go through Snowflake? other option is maybe to create custom events import to snowflake directly..
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fresh-football-47124

10/11/2023, 3:27 PM
We have a more direct integration with mixpanel
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adventurous-librarian-73331

10/11/2023, 3:38 PM
but if all our DWH is in snowflake, the better option will be sending raw events to SF as well?
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fresh-football-47124

10/11/2023, 4:54 PM
You can do it either way- sending the events directly or through mixpanel- but if you have the snowflake data warehouse, that’s the preferred way to set up the metrics
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adventurous-librarian-73331

10/11/2023, 5:05 PM
ok, thank you
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