Can we set up an experiment, launch it, integrate it with GA4, and then view the test data in GA4?
Does Growthbook create experiment audiences in GA4 so that we can generate custom reports?
(This is in case we don't have BigQuery.)
11/25/2023, 6:13 PM
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11/25/2023, 6:15 PM
If you set up the trackingCallback to fire the event to GA4, it should be visible in GA4. As for analysis - that may be harder. Experiments require statistics to interoperate correctly, so while you can see the events, figuring out the effects may be hard.
11/30/2023, 8:40 AM
Do you guys have the script to add in the Original and Variation code to see the data in GA4? @fresh-football-47124
12/01/2023, 9:03 PM
Hi Amit, I'm not entirely sure what you're asking for.
Are you wanting a code sample for running experiments inline within your application?
Or are you asking for a SQL snippet to pull data from GA4?