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# ask-questions
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shy-engine-73673

02/23/2024, 1:39 PM
Hey 👋 ! Quick question on best set up for passing users from a marketing site to our product. We want to run some experiments on basic things like changing CTA buttons, images etc. We set these up in visual editor with custom query params to pass to the sign up page. How are others typically doing this? We want to test the hypothesis of changing a CTA button increases sign ups. Is it as simple as just measuring the query string params on sign ups?
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