Quick question here team, any thoughts on building out personalization functionality in the near term?

possible - can you explain a bit more what you would want to see?

You bet! A couple of simplistic examples would be changing the headline text on our marketing site to say "Building better restaurants in {city_name} one shift at a time" where the city would be dynamic based on their geo. Another one could be in a logo carousel, have the logos dynamically update based on where the user is located so that they would see recognizable logos from their area. We could technically do this right now through GrowthBook by running 7 different experiments, each targeting a different city and then having a 5% holdback for each of those groups to compare against but it would be awesome if we could do that all in one "experiment"