I’m running a global Visual Editor test that’s tracking properly in GA4. However, another global test using Feature Flags is only showing 7,200 users instead of the expected 24,000 exposures. Does anyone know what might be causing this discrepancy?

1. The first thing I'd check is whether the

trackingCallback

is firing as expected. Use the GrowthBook DevTools Browser Extension to verify that the feature flag experiment is being evaluated correctly and that user attributes are set as expected. 2. Are you using BQ? I'd check there to see if the exposures are being recorded properly. If so, then the query in GrowthBook is causing the discrepancy and needs to be adjusted.