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I have spread some CTAs throughout my website. Essentially, what I need is, after the experiment is displayed, to track the clicks on CTAs that used Variant A and the clicks using Variant B. I want to generate metrics to determine which one was more effective. Does anyone have suggestions on how this is done using Growthbook?

This is essentially what the AB test is doing already: measuring the metric effects per cohort of users who are bucketed at time of experiment exposure. So when you view an AB test results, you're filtering the metric by each users who were exposed on the activation date per each variant. Apart from this, you can perform any additional event tracking on your end by using the

trackingCallback

(for a JS reference, see here)