Hi all, we have successfully implemented the tool ...
# ask-questionse
echoing-advantage-79611
02/22/2024, 3:55 PMHi all, we have successfully implemented the tool on one of our client's websites. I have the following question:
Is it possible to select users to include in the experiment based on previous behaviors? is it possible to include all users who have not clicked on a specific CTA in the variation? Is this an existing feature? If so, does it belong to any specific paid plan?
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fresh-football-47124
02/22/2024, 4:57 PM
it is, but you have to get that state back to where the assignment happens (or record it there)
fresh-football-47124
02/22/2024, 4:57 PM
you can do remote evaluation if you need to check an external db, but this tends to be a bit slower
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echoing-advantage-79611
02/22/2024, 4:57 PM@sparse-iron-2884
echoing-advantage-79611
02/22/2024, 5:06 PM@fresh-football-47124 thank you, but I'll clarify my question further: we have connected the tool with BigQuery. For example if, today, February 22nd, I want to create an A/B test in which will include all users who did not click on a CTA in January in the variant. is it possible? so it means to include traffic based on past actions.
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fresh-football-47124
02/22/2024, 5:06 PM
did you track the CTA back in january somewhere?
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echoing-advantage-79611
02/22/2024, 5:07 PMyes, in bigQuery
echoing-advantage-79611
02/22/2024, 5:07 PMwe know that users made a visit without click
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sparse-iron-2884
02/22/2024, 5:15 PMfor comparison, the functionality we are looking for is similar to the concept of audience on google analytics
sparse-iron-2884
02/22/2024, 5:24 PManother example: involve in a test users who have seen the “/cart” page in their previous visits (not in the current session) to promote a discount
sparse-iron-2884
02/22/2024, 5:26 PMwe don’t have problem with the query (this is not our question) but we have no idea about use GB features to involve only these types of users
sparse-iron-2884
02/22/2024, 5:27 PMuser attribute are only client side, we need to create an “audience”, and use it to trigger the experiment
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fresh-football-47124
02/22/2024, 5:35 PM
so there are two ways - create that audience manually and set it as an attribute based on parsing your analytics. The other way is to use remote evaluation: https://docs.growthbook.io/lib/js/#remote-evaluation
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sparse-iron-2884
02/22/2024, 5:45 PMTo be even clearer we try to replicate this type of integration https://vwo.com/product-updates/personalize-experiences-and-run-experiments-on-ga4-audiences/
sparse-iron-2884
02/26/2024, 9:38 AM@fresh-football-47124
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fresh-football-47124
02/26/2024, 10:44 AM
Hi Nicholas - I don't think that audience data is passed to BigQuery, so its not as easy to pull that data from our UI. You can do it manually with our remote evaluation, as i linked above, or set the attributes with more details about the user to make the targeting easier.
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